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Mobile Engagement

Microsoft

Mobile Engagement

Microsoft

Azure Mobile Engagement is a SaaS-delivered, data-driven user engagement platform that enables real-time fine-grain user segmentation, app user analytics, and contextually-aware smart push notifications and in-app messaging across all connected devices

Azure Mobile Engagement is a SaaS-delivered, data-driven user engagement platform that enables real-time fine-grain user segmentation, app user analytics, and contextually-aware smart push notifications and in-app messaging across all connected devices. App publishers and marketing professionals can create cutting-edge interactions that:

  • Real time actionable analytics to increase app usage

    Trigger engagement scenarios according to app user behavior and demographics by combining Big Data collection with real time processing.

  • Value added push and communications platform

    Mobile Engagement works flawlessly with native push notifications gateways and also gives you the power to create targeted campaigns by providing intelligent customer segments and in-app messaging capabilities.

  • Open APIs and ease of integration

    By providing open APIs and ease of integration you can leverage existing data from CRM, CMS and other business related systems to further improve your audience targeting.

  • Data Protection & Privacy across the Globe

    Azure Mobile Engagement does not share or sell information derived from customers' property.