VELOCITY® Retail Data Platform: Reliable Retail Data and Analytics at the Speed of Now
Retail Velocity
VELOCITY® Retail Data Platform: Reliable Retail Data and Analytics at the Speed of Now
Retail Velocity
VELOCITY® Retail Data Platform: Reliable Retail Data and Analytics at the Speed of Now
Retail Velocity
Collect, integrate, and leverage daily SKU and store-level data and analytics from 625+ retailers.
For over 30 years, Retail Velocity has helped consumer packaged goods companies (CPGs) and emerging brands seamlessly collect, cleanse, normalize, and harmonize large volumes of data from various sources, including retailers, e-commerce platforms, distributors, internal ERP systems, and third-party providers.
The VELOCITY® retail data platform features over 625 data adaptors for both U.S. and international retailers, including Walmart, Amazon, Target, Kroger, Dollar Tree, and Costco. The cloud-based and scalable platform offers CPGs companies a unified source of timely and accurate data, along with precise analytics, to help brands derive actionable insights that enhance strategic decision-making throughout the organization.
Armed with daily, trustworthy, and end-to-end insights, business teams including sales, marketing, supply chain, and finance can improve internal collaboration and collaboration with retailer partners to ensure the following:
• Increased sales, revenue, and profitability
• Reduced out-of-stocks and improved on-shelf availability rates
• Optimized trade promotions and new product launches
• Enhanced retail execution and shopper experiences
• Improved demand forecasting and planning
• Optimized supply chain operations
• More efficient joint business planning and stronger retailer partnerships
VELOCITY® is available in three editions: Essential, Pro, and Enterprise. Depending on which edition is implemented, the following features may be available:
• Automated Retailer Portal Downloaders
• Unlimited Retailer Attributes and Measures
• Syndicated Data Imports
• ERP Data Imports and Exports
• TPx Data Imports and Exports
• Demand Planning Imports and Exports
• User-friendly Interactive Dashboards and Preconfigured Reports
• AI Platform Data Adaptor and Export to AI Platform
Retail Velocity’s VELOCITY® platform simplifies the process for CPG IT departments by automating the ingestion, cleansing, and harmonization of point-of-sale and inventory data. This allows business and data analysts to concentrate their efforts on uncovering valuable insights that lead to profitable business decisions, rather than being bogged down by time-consuming, manual tasks. Also, with the ability to ingest and update daily data at the item and store levels, VELOCITY® enables brands of all sizes to leverage vendor portals such as Walmart Scintilla and Target Partners Online fully.
Retail Velocity clients can confidently store their one version of “true” data in VELOCITY’s secure and highly scalable Demand Signal Repository (DSR) or export the cleansed, harmonized data to their own DSR, enterprise data warehouse, data lake, or integrated data platform. VELOCITY® can also easily feed your clean, ready-to-use daily data into local or cloud-based systems, applications, and business intelligence or AI tools for additional data integration, data mining, and meaningful insights.
Learn more
PDF: Retail Velocity Company Overview PDF: Why Retail Velocity Is a Smart Choice PDF: Retail Data Sources and Data Adaptors/Connectors VELOCITY® Retail Data Platform - SaaS Solution Who We Help How We Help Retail Data Adaptors Retail Data Sources About Retail Velocity VELOCITY® Technical Overview
